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Creating Your Own Guerrilla Marketing Campaign

Creating Your Own Guerrilla Marketing CampaignSpontaneous and widely effective, a guerrilla marketing campaign can help generate buzz about your business.

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Four Questions Every Customer Wants Answered

Four Questions Every Customer Wants AnsweredUnderstanding what customers want to know about a business can help better serve their needs and build brand loyalty.

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How to Grow Your Business Using LinkedIn

How to Grow Your Business Using LinkedInWhile most people just think of LinkedIn as a networking tool, savvy business owners can use the social media platform to find new customers.

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Surprise! Bing Actually Does Matter

Surprise! Bing Actually Does MatterBing may not control as much of the pay-per click market as Google, but Microsoft's search engine still offers businesses a chance to reach a significant share of the...

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Building Rapport Through Social Media

Building Rapport Through Social MediaUsing social media to gather background information about potential new clients can make it easier to build the kind of rapport necessary to convert a first meeting...

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Five Mistakes Successful Small Business Owners Never Make Twice

Five Mistakes Successful Small Business Owners Never Make TwiceWhile many of the tough lessons of owning a small business must be learned firsthand, there are a few others that can be avoided if you...

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Networking for Success

Networking for SuccessLocal Fresh Sales Representative Dewey White offers his insight of why networking is a key component of any success sales strategy.

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Creating a Customer Service Strategy for Social Media

Creating a Customer Service Strategy for Social MediaMaintaining a consistent voice and message is key when dealing with customers on social platforms and requires having a solid social media strategy.

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Leveraging Product Returns For Data

Leveraging Product Returns For DataCyber Monday means more online orders this holiday season and more product returns. While returns do result in lost revenue, tracking data on returned products offers...

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How To Reduce Cyber Monday Returns

How To Reduce Cyber Monday ReturnsWhile Black Friday remains the busiest day of the shopping year for brick-and-motor locations, Cyber Monday has become the online equivalent for digital retailers....

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